Residential and ISP proxies are the two workhorses of retail automation. They solve the same problem — looking like a real user — in two different ways. Picking the right one comes down to whether you need rotation and scale, or a single stable identity.
Rotating residential proxies
Rotating residential proxies route through millions of real consumer devices, assigning a fresh IP per request or per session. That breadth makes them ideal for high-volume tasks where being detected as a single repeated visitor would get you blocked.
- Huge pool of real-user IPs
- Per-request or sticky rotation
- Billed per GB of bandwidth
- Best for drops, monitoring and high-volume tasks
Dedicated ISP proxies
ISP proxies are static residential-grade IPs hosted on fast infrastructure. Because the address never changes, they're perfect for account-based flows where the site expects to see the same visitor every time.
- Static, dedicated IPs
- Residential trust at datacenter speed
- Billed per IP per month
- Best for checkout and account workflows
How to choose
Use rotating residential when volume and breadth matter, and dedicated ISP when stability and a consistent identity matter. Many operators run both: residential for discovery and monitoring, ISP for the final account-bound steps.